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Shellys Tea Rooms

Description

Shelly’s Tea Rooms offers an authentic English tea experience in a premium, theatrical setting that’s unlike anything else in the U.S. foodservice space. From freshly baked scones made daily from a secret recipe to our signature three-tier Windsor Afternoon Tea, every detail is crafted to be indulgent, immersive, and true to tradition. Tea is a timeless beverage with mass appeal—over half of Americans drink tea regularly, and 87 percent of millennials are tea drinkers. Shelly’s is designed to meet demand for unique social destinations, providing an elegant alternative to generic dining chains. With broad cross-generational and cross-cultural appeal, the concept invites guests to relax, connect, and return again and again.

Franchisees gain access to 16 years of operational expertise across England and the U.S., with a proven model that minimizes early-stage risk. In 2023, our flagship location reported $583,273 in sales and $307,547 in adjusted EBITDA even after royalties. Each partner receives a large, exclusive territory along with 64 hours of hands-on training and ongoing support. With low startup costs and a growing customer base eager for authentic experiences, Shelly’s delivers strong ROI potential in an underserved niche. It’s a chance to build something of your own while benefiting from a business model built on authenticity, consistency, and repeat guests.

Contact Info

Contact Name: Sean Sinclair
Email: [email protected]
Phone: 508-927-4402
Website: shellystearooms.com

Available Locations

Alabama, Alaska, Arizona, Arkansas, California, Colorado, Connecticut, Delaware, District of Columbia (D.C.), Florida, Georgia, Idaho, Iowa, Kansas, Kentucky, Louisiana, Maine, Massachusetts, Mississippi, Missouri, Montana, Nebraska, Nevada, New Hampshire, New Jersey, New Mexico, North Carolina, Ohio, Oklahoma, Pennsylvania, South Carolina, South Dakota, Tennessee, Texas, Utah, Vermont, West Virginia, Wyoming

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Additional Details

Total Units: 1
Year Founded: 2007
Financing: Self-financed
Training: 64 hours of on-the-job training provided
Veteran Discount: 25% discount on initial franchise fee

Requirements

Liquid Capital:  $75,000
Net Worth: $250,000
Total Investment:  $206,000-280,000
Royalty:  8%
AUV:  Gross: $583,273  |  Adjusted: $307,547

Frequent Questions

No. Shelly’s provides full training and an operations manual covering all aspects of the business.

Yes. Each franchisee is awarded a substantial, exclusive territory to market and grow their business.

No, but if you are not managing day-to-day operations, you must submit a detailed plan for leadership and management.

Yes. Consistency and authenticity are key to the brand, and the system is designed to ensure both.

Shelly’s appeals to a broad demographic, with guests ranging from young families to seniors.
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